Posts Tagged ‘niche brainstorming’

Travel Niche: Good Blog Topics for Beginner Bloggers

Wednesday, November 5th, 2008

Understandably, blogging beginners will talk about the topics that are closest to home: personal experiences, what they ate for breakast, rants about traffic, work and home activities and others.

Now, the question is: can a personal blog earn? The answer is yes!

If you modify your blog theme a bit and make it travel-related, you will have a travel blog with a personal touch. Travel is a very hot niche in the online world and hotels and resorts will always be in need of sites to promote in.

If you love to talk about your day to day life, maybe you can describe the places that are worth visiting in your hometown, or the weather nowadays. Is there a storm coming? Is the neighborhood having a fiesta or a community event soon?

What Makes a Travel Niche Hot?

  • The whole travel industry depends on international marketing and visibility over the internet. Online is where they kick ass, and this is the place where they really entice people to visit. Sure, there are magazines and reading materials, but since blogging about the places they are promoting is the trend now, they look at these places to promote in.
  • Travel is not just for the wealthy, it is also be for those who are persistent enough to go abroad and look for work. Think of your ‘personal blog” as your way of helping these people read about local news and occasions.
  • The online dating industry is sizzling! International interaction means there are more people now who are curious about the culture of their online friends. Someone who could be looking to marry a pinay or pinoy will go to your site to find out which traditions are unique to the race.
  • There are more homesick people in the world than we know of. In particular, the massive number of Filipinos who left the country to try their luck in other places will always search the net for information about their hometowns.

The Niche: What is Your Blog About?

Wednesday, August 20th, 2008

First of all, what is a niche? There are various ways to define this term in the context of marketing and science, and because I am primarily a disciple of the latter, this is the definition I will refer to:

niche n. the particular area within a habitat occupied by an organism.

If the internet world were the ocean, you (the organism) will belong to a particular location in it, usually with a group that shares the same living area and activities. That’s your niche.

Niches in Blogging

When I first started blogging, I belonged to the niche of “Anything Under the Sun”, which isn’t really a niche at all.

Then, I realized that there are programs and blogger communities that require me to put in a blog description. I detested having to write ‘a blog about anything under the sun’ so I came up with ways to delineate which specific niche my blog belonged to.

Guide on How to Find a Niche for Your Blog

1. You start out by pretending that you are being asked to describe your blog in one sentence. Initially you start with the simplest statement:

“This is the blog of (a) who (b) .”

Where:
a = something about you. It could be your profession, a description of yourself, your dream profession.

Anything that will instantly tell the different money networks or blog visitors what’s unique about your website….
e.g. an overseas worker, an immigrant, a stressed employee, a Filipino, an aspiring musician, a successful business woman, a frustrated computer programmer etc.

b = likes and dislikes, favorite activity, dreams and aspirations, current situations, present locations, etc.

e.g. likes cars, likes to sing, wants to try again, loves to crochet, loves biking, lives in another country etc.

2. Your one-sentence blog description will give you an idea on what your niche is.

Basically, this means that the people most likely to visit and follow your posts are those who share the same interests or are intrigued by people like you. These are your “niche-mates”. They can be bloggers themselves or ordinary internet passers by looking to buy/sell something or simply read something about your topics.

3. Moneytize (earn money from) your niched blog by seeking out advertisers who belong to your niche.

These are merchants who have products that could interest you or people like you. Remember that your readers or regular blog visitors will always be the people who can relate with what you talk about frequently.

All you have to do is find advertisers who want to sell to these people and apply as an affiliate.

Where to find advertisers to promote

- Share-A-Sale

- Commission Junction

- NeverBlueAds

- Clickbank